Beijing time on August 17, according to foreign media reports, the United States mobile business market valuation will be $ 10 billion this year, compared with $ 6 billion in 2010, which is not small. As part of the e-commerce giant Amazon also do not want to miss this "big cake"

Amazon mobile strategic deployment of the following summary:

Tablet sales: since the published Kindle Fire last year, it was a hot tablet PC, but after sales performance has been very light. After two quarters of sales is only half of the previous quarter. According to Amazon's third-quarter market report, the company will soon release new version of Kindle Fire tablet, which will compete with Nexus and iPad mini tablet.

Smartphone sales: Amazon will continue to promote the development of smartphone platforms. There have been rumors that Amazon creates a potential platform. Amazon has also been smart platform for strategic deployment: startups recently acquired 3D map UpNex, acquired Yap speech recognition software company last year and Japan prepaid wireless service. However, major problems still is a software platform for building management, as well as designing a hardware product.

At this point, I have to mention that Apple iPhone5 is coming,

According to outside reliable sources, Apple may be in the United States on September 12, 2012 (Beijing time, September 13) in the United States held the sixth generation iPhone (or iPhone5) Conference. At the same time, iPhone5 reservation will also be open to the majority of users, or at least in the United States 9 days after the launch on September 21. In addition to this, Apple released a second wave on the international market that will begin in the first week of October, most likely on October 5. International launch date of iPhone 4S is later than United States market release date 2 weeks. Though many foreigners needs a long time to buy the new iPhone, they have lost none of our enthusiasm for iPhone5, many fans have bought all kinds of iPhone accessories to wait for iPhone5, such as leather iphone case, cool iphone case, cute iphone case, metal iphone case and so on.

Apple iPhone5 issued at the same time, new iPad Mini for 7.85 inches is also published. What is more, it will publish a new iPad Mini, which will compete with Google's Nexus7 and Amazon Kindle Fire.

Software sales: Amazon app store contributed to the success of Kindle Fire. Amazon app store developers are based on every active users can access and the revenues of iOS , it is said that Apple executives also believed that Amazon is said to have control, similar to the iTunes application store will pose a threat to other competitors, including Google app store. In view of the early success of the Amazon app store, attracting developers came to the Amazon mobile application platform to develop a large number of high quality mobile phone that should not be a difficult task.

Mobile advertising: Amazon has the potential to become the main force of mobile advertising. Data is the most important factor relates to survival of online advertising, Amazon has a unique treasure. This database is not about what people want to buy, but about which has an effect on the people who wants to buy.

Media sales: Kindle Fire can be seen as an interactive catalog, will be able to drive Amazon's sales of other products. Kindle ecosystem includes eBooks (Kindle), music (Amazon MP3), movies, and TV shows (the Amazon Prime service) and application products.

On The Digital Reader technology Web site found documents showed that a large Kindle Fire Tablet has just adopted the United States FCC certification. Although not much detail information in the file, but it did suggested that Amazon wants to publish a high aspect ratio of 4:3 device, this device is most likely or 9.7-inch Kindle Fire.

Starting from July this year, about Amazon plans to release the new 10-inch Kindle Fire and upgraded version of the existing type messages began to emerge. First generation Kindle Fire though has 9 months from that time, but its success has been be threatened by Nexus listed on July 7.

In FCC files only show the back of the device, as well as the applicant companies where you want the callout FCC certification mark. The Digital Reader pointed out that the application for equipment company is a shell company called Harpers LLC, rather than frequently used by Amazon MO.

Amazon may just upgrade version 7-inch Kindle on the Fire that changes the aspect ratio, but the possibility is very low. The FCC plan announced a complete version of the file in December this year, which means that this device will be released this fall.