Tue, 17 Jul 2012

8:31 PM - Microsoft and Apple will become head-on competition

Gates visited United States well-known moderator Charlie Rose's talk show is mentioned: Windows 8 will "kill" the traditional PC.

Microsoft CEO Steve Ballmer said that Microsoft will get involved in any area of Apple instead of full competition. At the same time, Ballmer did not rule out possible Microsoft Smartphone.

From the moment we can see Windows 8, in addition to the Metro interface in this "skin", seem to not see too many differences with the previous operating system. How can Windows 8 to "kill" the traditional PC? How can Microsoft take full competition with Apple? All of this secret, it could be the "Metro". And this is exactly what Microsoft has spared no effort to promote the Windows 8 and Windows Phone important features, is currently we see Windows 8 and Windows 7 maximum difference.

Metro, is also known as the Metro UI, have been used to move the operating system Windows Phone 7 and a variety of Microsoft products, Microsoft Segoe font family--Segoe, of the WP--of the system font. Microsoft has confirmed that this design style is part of Windows 8 and Windows Phone 8, and, according to the latest leaked private pictures, next-generation Office will also use this design. Microsoft also plans to apply this design style to Microsoft's other products, such as the Xbox 360.

Metro means subway in English, airport and subway signs to Microsoft design team inspiration, design team said that Metro is derived from United States, Washington, King County Metro logo. Metro identifies the style of physical fitness of Chinese characters attract people's attention. Microsoft thinks the Metro design theme is: "smooth, fast and modern". Metro icon design will differ from Android and iOS.

What does Metro have any relation with Operating system? To understand the METRO, the first thing to understand Windows, what is Windows, this problem may sound stupid, but this is the key to helping us understand Metro.

From DOS to Windows, the biggest change is through the graphical interface GUI to operate a computer, instead of the DOS command line input. In the past many years, the operating system becomes more powerful, increasing volumes. We used to install the system, Setup, storing data, run the program, enter data, findings of the model, driven from the CPU, motherboard, hard drive, memory, video card, and the era of the PC keyboard and mouse as well as related industrial ecological chain of application software.

However, in the era of Internet penetration, cloud computing is approaching, we suddenly discovered that the data stored in the cloud, computing in the clouds. At this point the PC of a data input and output interface, users need to simply find an application entry, in addition to other special requirements such as high-performance gaming, PC in the local need for operation and storage in the future will be less and less.

Based on such a change, the operating systems will have a very significant change in the future, we may not need some of the hardware devices in the original PC, or demand will gradually reduce the performance of the hardware devices, more users is needed to quickly find the entry you want in their various applications, operation, feedback, and storage of data in the cloud. However, Apple iphone5 is coming, more and more people are looking forward it, even some people have bought best iphone cases, such as unique cases for iphone, leather cases for iphone, stylish cases for iphone and so on.

Under such a situation, those future operating systems may no longer need the original systems management capabilities or programs that do not require sophisticated management features, and so on, you need to provide only an Internet access portal, as well as more convenient management interface. From the traditional point of view, browser interface is the most suitable for this thing, after all, so far we have access to the Internet most of the time needed by the browser, until you see the APP application mode. More and more APP applications appear, and most application APP, is actually an Internet application interface, as more applications, management is becoming increasingly important to the application, how can found in the application of a large number of one of your own? METRO interface is perhaps similar to the subway Microsoft considers the best APP application management solutions, Metro was born.

We can boldly predicted that Windows 8 will now use switched pattern using the Metro and two traditional operating system interface,which is only a transition programme, this new Windows can be the current ecological environment has not yet fully in place of care in the case of traditional developers, but also take care of most users in the use of traditional operating system.

In the future, the changes of the system of WIN9, WIN10 may be greater, Windows will become a real platform of the future: app store, all developers can develop in the above application, users pay-for-use, Microsoft and developers into, this is Apple's model? In order to create this ecosystem, Microsoft even like PC-end operating system, Windows Phone 8 instead of the NT kernel, abandoned Windows Phone 7.5 WINCE kernel, resulting in Windows Phone7.5 mobile phone cannot be upgraded to 8, is the eco-system in order to make mobile phone operating system and PC OS ecosystem that fully opened. For developers of Windows Phone8.0, their application is readily available from a large number of users on the PC side, Microsoft, can also be translated to the Windows Phone application developers on the Windows platform, and allows developers on the Windows Phone platform number, application number, and significant increase in the number of users, become a huge ecosystem. Microsoft at the short-term sacrificing the interests of arrested Windows Phone 7.5 mobile phone manufacturers such as Nokia introduces a new NT kernel Windows Phone 8, well-intentioned, only in this way can help Windows Phone that subsequent Smartphone system more competitive, it is difficult to compete head-on with the IOS, and ANDRIOD.

Windows operating systems in the future, will probably leave METRO this "skin", and at this time, like METRO UI interface will become the core of the operating system as a whole, the traditional concepts of operating systems will be completely subverting traditional PC concept is subversive, perhaps this is what Bill Gates says "Windows 8 will kill traditional PC." After the opening of the Windows and Windows Phone ecosystem, also becomes the platform operating system, this is what Ballmer said "compete with Apple head-on".

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